Brand Realization may look a lot like the services that you see on creative agencies’ websites. However, now that you have followed us through Brand Immersion and Brand Envisioning, you’re starting to see why we put the work in up front. We are building a brand that is a reflection of you and meets your audience where they are! If you skip the first two steps, you’re guessing and oftentimes, building a brand that looks like everyone else’s.
Since 1986, our firm has developed strong branding and content marketing programs that deliver long-term results through the integration of our experience, creativity, and technology. We inspire growth through creative solutions that are a result of a business-based creative strategy implemented with each client. Our collaborative approach brings fresh ideas to the table, giving clients the opportunity to truly describe, and often discover, who they are and how they want their brand to reflect that.
Now that we have completed Brand Immersion and Brand Envisioning, we have a vision in place and are ready to fully realize your brand. Brand Realization is where your RPS team will work with you to design and create the marketing materials needed to make your brand shine as we roll out all of the new brand elements. We also provide support in areas ranging from search engine optimization to media buying and more through an ongoing marketing retainer or as special projects after the initial project is complete.
Our standard agency services include:
We provide ongoing consultation, branding, and marketing support for any organization that we have worked through Brand Immersion and Brand Envisioning with us. Our retainer or ongoing support can be for teams who do not have an in-house team and need us to fill this role, or we can supplement the team you already have with any overflow or expertise that they may need help with.
Launching a Brand or Product? Looking for an increase in Brand Awareness or to inform the public? We’re a one-stop-shop for all of these are more, and specialize in identifying and carrying the red thread through all communications no matter the medium (traditional print campaigns that include ads, billboards, direct mail, flyers, and posters or digital campaigns with Eblasts, microsites, newsletters, social media, and more) or audience. We will create a package that’s the right fit for your company or audience.
We’re willing to bet that you’ve probably checked your email today–making email marketing something that is still super lucrative when it’s done the right way. When creating an email marketing campaign for clients, we look at the design, messaging, and overall emailing best practices to find the perfect sweet spot to achieve client goals.
This can include everything from a postcard or brochure to an internal sell sheet for staff, photography to show off your team or products and services, informative videos and more. We are skilled in creating marketing materials that will stand out from the crowd and put your brand front and center. No cookie cutter, one-size-fits-all solutions here! Your marketing collateral will be the kind people hang on to and remember.
Whether you need some guidance on Out of Home Placements, insights on Google Adwords, or an expert opinion on Geofencing, we’ve done it and can help you map out a plan. We can give you the extra attention you get from a small agency, with the buying power and negotiating prowess of a media buying firm.
SEO (search engine optimization) is often a seemingly lofty buzzword, but it’s more straightforward than the midnight spam emails make it seem. When optimizing your website, we will be looking at everything from industry best practices, to research and keyword density. SEO is not something that 180s overnight, improving this piece is more focused on the steady upward movement.
If you’re looking to increase your presence on local directories or want to ensure that your new business is easy to find when searched for, Local Search and Directory Management will be a great solution. This allows you to increase your presence and make edits across various directories all from one place.
Social Media is a lot like the Wild West; it’s ever-changing and there always seems to be a new sheriff in town (and by sheriff, we mean algorithm). We keep up with best practices on each platform and can help you make decisions for your brand and audience, whether you’re posting yourself, using Facebook Ads Manager, or want to hand us your account and let us run with it.