Pay-per-Click – Beta: This is a mid-range option for lower density areas and a starting point for many salons that wish to be broken out of their current grouping.
Pay Per Click, Google AdWords is used to engage with prospects lower in the sales funnel. As prospects are searching on various search engines, we are presenting them with ads that encourage them to click and find out more information. As leads click through and call the salons, we are able to determine what ads are performing best in the various markets and will optimize over time to display the content that yields the best results.
Social Media Ads – Video: Running video ads on Facebook and Instagram brings your business story to life for your target audience, builds brand awareness, and generates leads. We will run this campaign for 3 cycles.
NOTE: This offering is a multi-month subscription. If you would like to cancel this subscription, we will need a written notice of cancellation one month prior to the final run date.